Introduction
CVC Capital Partners is a global investment business which manages assets of over 177 billion euros and operates in a number of different industries throughout Europe, Asia, and the Americas. CvC is known for generating long-term value, by buying large shares in businesses with the goal of improving their performances and achieving successful exits. They have a wide range of investments in consumer products, healthcare, technology, and other areas.
The well-known Italian restaurant chain “La Piadineria” which has 400 locations, is one of the largest acquisitions made by CVC. “La Piadineria”, which has been owned by Permira since 2018, saw a huge growth during the Covid-19 pandemic and rose to the top of the fast-casual food industry, having more than 70,000 people per day. The company effectively increased its EBITDA and tripled its income under Permira‘s leadership.
Acquisition Details
The success of CVC’s investment plans is demonstrated by the company’s recent acquisition of La Piadineria, which was estimated by Sole24Ore (January 15th) to be worth approximately 600 million euros. These methods include:
- credit, which is lending money in exchange for future returns, meaning that CvC operates in the debit market;
- infrastructure, which is investing in projects related to infrastructure;
- private equity, based on investing in privately held companies;
- secondary investments, meaning that it purchases existing shares from privates or other entities.
The combination of these tactics allowed CVC to raise 200 billion euros in funding.
Prominent consulting companies, including Bain & Co., OC&C, Alvarez & Marsal, New Deal
Advisors, Facchini Rossi Michelutti, PedersoliGattai, Lazard, and Jefferies, provided support to CVC during the deal. Rothschild, Mediobanca, Legance, BCG, E&Y, Simon-Kucher, and Maisto & Associati all backed Permira at the same time.
Plans
This strategic acquisition aligns seamlessly with CVC’s corporate vision of acquiring significant stakes to enhance performance and achieve profitable exits.
Furthermore according to CvC’s Director, Alessandro Baccarin these are their plans for “La Piadineria”: “La Piadineria has placed product quality and customer satisfaction at the core of its consumer offering, becoming an industry leader through operational excellence and a unique and distinctive format. CVC is prepared to support the company in its next phase of growth, including further business expansion in Italy, diversification into other fast-casual formats, and internationalization. We look forward to working with Andrea Valota and the management team to lead the next successful chapter of La Piadineria.”
Conclusion
The article’s conclusion highlights CVC Capital Partners’ success in generating lasting value globally through strategic investments, emphasizing their recent purchase of “La Piadineria.” At 600 million euros, this acquisition is a perfect example of how well-rounded CVC’s investing strategy can work.
Supported by prominent advisory firms, CVC secured La Piadineria with plans aligned to the restaurant’s core values. CVC’s commitment includes expanding in Italy, diversifying into fast-casual formats, and internationalizing, illustrating a strategic vision for La Piadineria’s future growth under CVC’s guidance. Overall, the article encapsulates the significance of this acquisition within CVC’s overarching investment strategy.
Author: Lorenzo Pastanella